09
UX & CONVERSION
Designing clear, usable clinic websites
Show practitioners and verifiable qualifications. Separate service details, processes and enquiry routes. Have responsible professionals review health content and advertisi…
Useful context for better decisions.
Practical notes on websites, web applications, AI and SEO to help business owners make informed decisions.
10
LOCAL BUSINESS
A booking journey for bridal makeup studios
Organise work by style, lighting and event type. Use authorised photographs and include artist information, service areas and what the service covers.
11
LOCAL BUSINESS
Designing a booking journey for spas and wellness businesses
Show service types, duration, published prices and available branches. Use real location photography and explain rescheduling or cancellation terms.
12
WEB APPLICATIONS
Planning a web application around useful outcomes
Identify users, their tasks and the failures of the existing process. Interview real users and test a prototype before adding a large feature set.