Choosing a web and SEO partner with a clear scope
Ask about pages, content, languages, integrations and testing. An “SEO-ready” promise should specify technical setup, content work and any ongoing service.
Compare deliverables
Ask about pages, content, languages, integrations and testing. An “SEO-ready” promise should specify technical setup, content work and any ongoing service.
Review work and process
Review live work and ask what the team actually delivered. Discuss milestones, acceptance criteria and ownership, and request reporting examples that protect client information.
Check ownership and ongoing costs
Clarify domain, source-code, hosting-account and data ownership. Make tool fees, maintenance and exit arrangements explicit. Do not choose solely by initial price or ranking guarantees.
Questions to ask before appointing a team
Ask the team to explain its actual role in delivered work and review a service-to-contact journey on mobile. Compare the same brief with content, CMS, migration and support itemised. Evaluate evidence and responsibilities rather than ranking promises or a homepage-only price.
| Area | What to agree |
|---|---|
| Work | Accessible context, delivery role and actual output |
| Scope | Pages, languages, forms, CMS and integrations |
| Acceptance | Devices, failure cases and confirmed form delivery |
| Handover | Source, accounts, documentation and operations |
Prepare for the estimate
Provide the current URLs, approved example data, owners and the most important workflow. Distinguish the first release from later additions so teams can estimate the same scope and agree acceptance before work.
Read the related decision guide →
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Have a project to discuss?
Share the context and goal. We’ll help identify a practical first scope.
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